Discover YOU Are Deauville, an innovative urban hotel opened in 2020 in the very centre of Deauville. The hotel combines quality accommodation and coworking spaces for a unique experience, whether you're travelling solo, in a group, with your family or as a business professional. In addition to its standard rooms, the hotel also offers shared rooms for groups of 8 to 12 people, providing an economical and friendly solution.

YOU Are Deauville offers a stylish and dynamic environment, with sleek, modern rooms and loft-style communal areas. Guests can enjoy the bar, book a private cinema room, or use the gym. With an average rating of 4.4 out of 5, this establishment embodies the brand's values of friendliness and modernity and is located in the heart of the town for easy access to tourist attractions and amenities. YOU Are Deauville is the first in a series of establishments redefining urban hospitality, with plans to expand to many more cities in the future.

The Success of a Mutually Beneficial Collaboration: KeyNest & YOU Are Deauville

KeyNest has a network of 7,000 local partners, allowing tenants and service providers to drop off or collect their keys with ease, with a service available 24 hours a day, 7 days a week, demonstrating KeyNest's ongoing commitment to customer satisfaction.

Part of this quest for service excellence is the strategic partnership between KeyNest and YOU Are Deauville Hotel, which was officially established in 2020. This collaboration has transformed the Hotel into one of the leading KeyNest Points, offering a convenient, secure and easily accessible key handover solution for property managers.

By joining forces, both partners have found benefits in this collaboration. KeyNest has strengthened its network, while the YOU Are Deauville hotel has benefited from a significant increase in visibility and additional revenue.

We were delighted to have the opportunity to talk to a key player in this partnership, and to find out more about the benefits of being part of the KeyNest network.

We interviewed Frank Pfeffer, the hotel's manager, to get his feedback on using KeyNest:

‘It is a collaborative space, from employees to guests, in terms of format and design. We are a brand in the making, and I hope we will be opening a few more hotels in the next few years.’

Frank is really pleased with the partnership he has had with KeyNest for three years now:

‘The concept is a really good idea, I think it's great. It's quite fluid and efficient. The way in which the keys are given or collected is very simple and transparent.’

Increased visibility and free promotion thanks to a fruitful collaboration.

This collaboration has proved to be a real success for both parties involved. KeyNest customers are delighted with the 24/7 availability of the key exchange service, while the hotel has benefited from increased traffic and visibility.

In fact, KeyNest customers who are staying nearby and come to the hotel to collect their keys appreciate the opportunity to talk to the hotel staff, and the atypical and attractive nature of the establishment arouses their interest. The hotel therefore benefits from free communication:

‘Yes, the partnership has been beneficial, because it gets people talking about the hotel. KeyNest customers can see the hotel and, given that we have a fairly unusual product, it also allows us to get free communication. The people who come see the hotel and say it's nice. With a product like ours in any case, with the atmosphere, the coworking and all that, it potentially brings in new customers.’
‘It's quite regular for customers to ask us about who we are, what we do, it allows us to present our hotel and the strengths of our product to customers who might not otherwise have heard of it.’
‘In the end the most important thing for me is that it also allows us to get the word out about our establishment, it's as if I'm being paid to do the marketing for myself.’

The perfect combination: additional income and a showcase for the hotel's services

As a partner hotel, YOU Are Deauville also enjoys a double benefit from this partnership. As well as increasing the hotel's visibility, the hotel is remunerated for each key collection. With a large number of keys and many users, this translates into an additional source of income at the end of the month for the hotel.

Guests who come to collect their keys also find out about the additional services offered by the establishment, so the hotel reception can act as a sales rebound. Since they are staying nearby, they naturally make the hotel their first choice for additional services, thus stimulating sales of its additional services.

‘Although it is far from being our main source of revenue, it does provide an additional source of income, which is not insignificant. And at the same time it doesn't require us to work like crazy, it's very fluid.’
‘I already have a lot of customers who, after collecting their keys, while waiting to go and settle down in the accommodation, or after key deposits, settle down for a coffee, so it can allow me to run my products on the side.’
‘It's also happened to me that a KeyNest customer, on arriving, sees the coworking space, hears about us and decides that rather than staying in the flat they're renting, they'd rather come to the coworking space to work.’
‘It also allows us to bring in customers who can use the luggage storage in the facility as appropriate.’

The KeyNest application is easy to use, automating check-ins

Thanks to its simple implementation, the KeyNest service presents no major challenges for the staff. The YOU Are Deauville team quickly mastered the use of the application, which ensured a smooth and secure check-in process in a matter of seconds, for both the person collecting the keys and the partner, thanks to the use of a personalised withdrawal code. By choosing to work with KeyNest, the Hotel offers customers a stress-free welcome while maintaining an optimum level of professional service. It also helps working on reputation, and developing brand awareness.

‘Yes, the reception side is quite easy. It really does take 30 seconds. It's really extremely simple. We already do reception, so it's not very different. We can help guests to get their keys very quickly between two hotel check-ins. I haven't really had any problems or needed to keep my customers waiting, and even if we need to re-train my teams, it really only takes 2 and a half minutes to do so. It's really something simple’.
‘It's really not a constraint for us today.’
‘There aren't many questions to ask, even someone who isn't very familiar with technology will easily understand. The app is very simple, there are only 3 buttons, it's so well done and so simple that you don't have to look for information, if you're in a hurry it's all there as soon as you log on. There's not really anything complicated to understand, it's very instinctive and fun to use. And in a way, that's all to the good, because it's not our main service, but overall it's so fluid and simple that the receptionists don't even really realise that we've got this extra.’

KeyNest's commitment to partner satisfaction through ongoing support

KeyNest is able to provide constant assistance to its customers and partners thanks to the continuous availability of its telephone support, which is operational 24 hours a day, 7 days a week. In this way, KeyNest is always able to support its customers and KeyNest Points partners, promoting a positive customer and partner experience. Assistance is available to answer any question, so that we can always support our partners. The hotel's interactions with KeyNest customer service have always been positive.

‘The cases we've had are key rings that are no longer magnetised, for example, but problems like that are solved very quickly. Overall, every time we've had a case, within a few minutes the problem has been solved.’

In summary, this partnership is proving to be a real success: not only does it result in a significant increase in traffic and visibility for the partners, but it also boosts sales of the hotel's additional services and results in increased revenue thanks to the commission paid by KeyNest, which can be used as an additional budget.

YOU Are Deauville and KeyNest partnership: A winning combo for hotel owners