A picture is worth a thousand words, and in the world of Airbnb hosting, it's worth countless bookings. Captivating photos play a pivotal role in enticing potential guests and giving them a glimpse of the experience your property offers. In this comprehensive guide, we'll delve into the art of capturing impeccable Airbnb photos.

From staging and lighting to framing and choosing the perfect featured photo, these expert tips will elevate your listing and make it irresistible to potential guests.

1. The Power of Staging: Showcasing Your Space's Potential

Staging is the art of arranging your space to highlight its best features. But it doesn’t mean you have to splurge on decorations or new furniture!

Prioritise cleanliness and decluttering. Utilise props you already have - such as fresh flowers from the garden, neatly folded towels, and appealing table settings - to create a homely and inviting atmosphere that guests can envision themselves in.

2. Mastering Lighting: Natural vs. Artificial Illumination

Natural light is your best friend. Open curtains and blinds to let in ample daylight. If shooting in the evening, use warm, soft lighting to create a cosy ambience. Avoid harsh, direct light as it can create unflattering shadows.

3. Framing for Impact: Showcasing the Right Angles

Capture the essence of your space by framing your photos thoughtfully. Use wide-angle shots to portray spaciousness and depth. Highlight key areas like a comfortable reading nook or a charming breakfast bar to give guests a focal point.

4. The Featured Photo: Your Listing's First Impression

The featured photo is your listing's "cover." Choose a photo that showcases the most alluring aspect of your property. According to Airbnb data, featured photos with a well-furnished bedroom or a well-lit living area tend to attract more clicks and views.

5. Highlight the Essentials: Must-Have Photos

Certain photos are essential for every Airbnb listing:

Exterior: Capture the front of your property to set the stage for guests' arrival.
Bedrooms: Showcase comfortable sleeping spaces, including luxurious linens and ample pillows.
Bathrooms: Highlight the cleanliness and amenities, such as a well-stocked toiletries area.
Kitchen: Capture a tidy and well-equipped kitchen, emphasizing modern appliances.
Living Area: Show a cosy seating area, perhaps with a view or fireplace, where guests can relax.

6. Adding a Personal Touch: Infuse Character

Include photos that reflect the unique character of your property. If you have charming architectural details, vintage furnishings, or captivating artwork, make sure to capture them.

7. The Guest Experience: Photos That Tell a Story

Tell a story with your photos. Showcase a (staged) guest sipping coffee on the balcony or a family enjoying a movie night in the living room. These photos help potential guests envision the experiences they can have at your property. It’s scientifically proven that photos with humans in them capture our attention much more than just pictures of interiors!

8. Statistics Speak: What Guests Prefer

According to Airbnb, listings with more than 20 photos receive on average 40% more bookings. Additionally, photos of well-lit bedrooms and living areas are more likely to engage potential guests and lead to inquiries.

9. Update Regularly: Keep Your Photos Fresh

As you make improvements to your property, update your photos accordingly. Guests appreciate accurate representations of the space they'll be staying in.

About Us

KeyNest offers you a convenient service for storing and exchanging your property keys. You can drop off a key at any of the 5,000+ locations in our network, so there’s one such Point located next to your property already.

Guests, cleaners or contractors can then collect the key securely from a KeyNest Point, which is usually open 24/7. You'll be notified each time the key is picked up or returned, and you can even customize check-in and check-out times.

KeyNest has an ever-expanding global network of locations located just minutes from your property. To find out more, visit our website: https://keynest.com/

Behind the Scenes: A Host's Guide to Perfect Airbnb Photos